Discover science-based curl products that deliver results from the very first wash.
![](http://www.tootilab.com/cdn/shop/files/Vegan_Friendly_cropped_a5ad3bac-1d63-407b-bed2-62289c8752d3.png?height=40&v=1722875414)
![](http://www.tootilab.com/cdn/shop/files/Cruelty_free_cropped_20dd4de5-43f9-4f9d-9cde-af6bb52c2a80.png?height=40&v=1722875414)
![](http://www.tootilab.com/cdn/shop/files/Derm_tested_cropped_0ffd4938-cbff-4412-a03a-cbf9b0d4d1eb.png?height=40&v=1722875414)
![](http://www.tootilab.com/cdn/shop/files/Sensitive_Skin_cropped_fa9f5040-4e64-49e1-87a8-a3be9c16a752.png?height=40&v=1722875415)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_830.jpg?v=1701259361&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_473.jpg?v=1701259437&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_1383.jpg?v=1701259292&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_993.jpg?v=1701423750&width=1500)
Formulated to really work on all curl types
We're not just saying that to tick a diversity box. We test everything with experts of all textures and curl patterns.
![](http://www.tootilab.com/cdn/shop/files/Tooti_22.03.24_7383_copy.jpg?v=1711553925&width=1500)
![](http://www.tootilab.com/cdn/shop/files/Tooti_22.03.24_7383_copy.jpg?v=1711553925&width=1500)
No Marketing BS
Our formulas only contain functional and active ingredients that are scientifically proven to provide results.
![](http://www.tootilab.com/cdn/shop/files/Essentials_plaster_small_74d3caed-a619-4a19-b2b4-29718634ff88.jpg?v=1722874123&width=1500)
Quick view
Gentle Shampoo
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Regular price
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£32.00
400ml
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Regular price
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Sale price
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£32.00
Gentle Shampoo
- Regular price
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£32.00 400ml - Regular price
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- Sale price
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£32.00
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Detangling Conditioner
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Regular price
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£32.00
400ml
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Regular price
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Sale price
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£32.00
Detangling Conditioner
- Regular price
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£32.00 400ml - Regular price
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- Sale price
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£32.00
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All Weather Styling Gel
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Regular price
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£34.00
300ml
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Regular price
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Sale price
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£34.00
All Weather Styling Gel
- Regular price
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£34.00 300ml - Regular price
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- Sale price
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£34.00
no idea where to start?
Save 10% on our Curly Hair Starter Kit
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_1077.jpg?v=1711540927&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_141.jpg?v=1711540166&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_209.jpg?v=1711540191&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_494.jpg?v=1711540603&width=1500)
Yes, it works on men too
We've picked a fresh, gender-neutral fragrance that has received amazing feedback from all genders.
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_1888.jpg?v=1701259632&width=1500)
![](http://www.tootilab.com/cdn/shop/files/TOOTI_MODEL_SHOT_1888.jpg?v=1701259632&width=1500)
Made by curls, for curls
We're a team of curly-haired people who know what it means to grow up hating your natural texture because you have no idea what to do with it.
Your hair could look like this 👇
![](http://www.tootilab.com/cdn/shop/files/Before_mobile_21975545-095b-45b9-9325-b5ee4c78f988.jpg?v=1704825900&width=3840)
![](http://www.tootilab.com/cdn/shop/files/Before_desktop.jpg?v=1704819745&width=3840)
![](http://www.tootilab.com/cdn/shop/files/After_mobile_e379f050-181e-4cb2-b6a8-f25a1673b662.jpg?v=1704825900&width=3840)
![](http://www.tootilab.com/cdn/shop/files/After_desktop.jpg?v=1704819748&width=3840)